|
Dec 21, 2024
|
|
|
|
BUS 452 - Marketing Research Prerequisite(s): BUS 340 , BUS 346 , BUS 360 . A study of the research techniques used in marketing to make meaningful business decisions. Such topics as causal design, attitude measurement, data collection, and data analysis will be covered.
Hours: 3
Add to Portfolio (opens a new window)
|
|